environmental sustainability has become a global concern

In recent years, environmental sustainability has become a global concern, influencing consumer behavior and market trends. Many individuals are now more inclined to purchase products that reflect environmentally responsible values. Despite this growing awareness, the availability of structured, transparent information about a product’s environmental impact remains limited, particularly in online marketplaces. As a result, consumers often struggle to distinguish between genuinely sustainable options and those with hidden ecological costs. To address this issue, this project introduces an AI-integrated e-commerce platform that enables users to make more informed, eco-conscious shopping decisions.